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r ™ Enable owth r G Research Methodology The GrowthEnabler proprietary research methodology analyses the business impact of disruptive technologies and digital innovations. We capture and assess the impact these technologies have as part of the larger business ecosystem in order to enable executives to take informed business decisions, based on facts. The GrowthEnabler Personalised Intelligence Interface (Pii) platform delivers data and intelligence from the Startup economy, enabling business leaders and tech entrepreneurs to interact, innovate and grow faster. 1. Market Analysis GrowthEnabler conducts extensive primary and secondary data other sources. Primary insights are gathered using surveys from key analysis, using proprietary pattern analysis techniques, web algorithms business and technology leaders in corporate organisations, investor and scoring methodologies to provide relevant market data, trends, groups, public sector entities and technology Startups. Following this, industry analysis on sub-sectors, technology areas, applications, several market drivers, constraints, opportunities and challenges for industry landscapes and competitors across Startup technology specific markets are identified and used as input using regression segments. GrowthEnabler curates large volumes of data collected from modelling. various channels, including, databases, reports, journals, interviews and 2. Startup Technology Landscape Analysis Startup Database Building The Startup database is built using primary and secondary research analysis, led by a team of analysts and subject matter experts (SMEs), coupled with Machine Learning and Natural Language Processing (NLP) technologies to facilitate data mining across the web. Primary Research The primary research data is derived directly from GrowthEnabler surveys, interviews and company profile information provided by Startups registered on the GrowthEnabler Pii platform. Secondary Research A team of Machine Learning and NLP experts scan wide range of data sources including Startup websites, news, industry reports & investor portfolios to extract secondary data, which is then validated by founder/s, CXOs, product heads or other senior decision makers. Analysts Validation A team of Analysts validate both primary and secondary data while pro-actively interacting with senior decision makers and cross-referencing against business databases, to finally derive the relevant analysis included in this report. 29 | SaaStock Dublin 2018 - Startup Overview

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